Growth
Scale plan
Facebook & Instagram Ads
Structure campaigns, write ad copy that converts, read Ads Manager analytics properly, and scale what's working — without setting a budget on fire while you figure it out.
17 lessons
6.5 hrs
4.8 rating
Lifetime access
What you'll learn
- Setting up a Meta Ads account, pixel and campaign structure correctly
- Writing ad copy and creative that stops the scroll
- Reading the metrics that actually matter — CPM, CTR, CPA — not vanity numbers
- When to scale a winning ad and when to kill a losing one
Course breakdown
1Ads Manager and pixel setup
2Campaign structure and targeting
3Ad copy and creative that converts
4Reading analytics and optimizing
5Scaling budgets safely
Module outline shown above — exact lesson order may vary slightly inside the course player.